Outsourced Marketing Director

Expert marketing leadership without the full-time hire. Get the clarity, direction, and growth strategy your business needs.

What a Fractional CMO Is (and Why It Matters)

Marketing can feel chaotic when you’re trying to juggle strategy, execution, and growth. A Fractional CMO steps in as your outsourced marketing leader, providing the big-picture strategy and hands-on oversight to ensure every effort is aligned and effective.

Think of it as having a marketing director on your team, without paying a six-figure salary.

How It Works

1. Audit & Assess - We evaluate your current marketing, uncover gaps, and identify growth opportunities.

2. Build the Strategy - A custom roadmap tailored to your business goals, your audience, and your resources.

3. Lead & Oversee - coordinate your internal or external teams, ensuring campaigns, content, and ads align with strategy.

4. Optimize & Grow - Monthly reporting and adjustments to keep marketing moving forward and generating results..

Who This is For

This is perfect for businesses that:

  • Have grown past DIY marketing and need a leader to take charge

  • Have a small team or contractors, but lack strategic oversight

  • Want to stop wasting money on disconnected tactics and start running cohesive campaigns

  • Are ready to scale and need someone to own the marketing direction

What’s Included:

  • Comprehensive Marketing Audit – assess strengths, weaknesses, and opportunities

  • Custom Marketing Strategy – clear priorities, action steps, and KPIs

  • Oversight of Marketing Channels – ads, social, email, and campaigns

  • Team & Vendor Coordination – guide internal teams or manage external partners

  • Monthly Reporting & Optimization – measure results, adjust strategy, stay aligned

Why Coastal Peak Marketing:

Unlike agencies that push templates or freelancers who only execute, I act as your strategic partner.

  • I listen first, every plan is custom

  • I bridge strategy and implementation, so your team stays focused

  • I prioritize ROI, no busywork, just growth-driven actions

Investment

Starting at $1,800/month
Packages are tailored based on your business needs and team structure.

How to Get Started

We offer a free 15-minute discovery call to help you decide if this is the right fit. If you’re ready for clarity, strategy, and a roadmap that aligns with your goals, let’s connect.